Becky Jones

Marketer | Writer

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Marketing

BLOG: Feel it still

20 September 201915 August 2021 / Becky Jones

Quant was a game changer for women’s fashion; innovatively expressing feminism through new clothing products that were easy to move in, dance in, expressive and joyful to wear.

BLOG: Ashes

23 August 201915 August 2021 / Becky Jones

‘Ashes’ by Embrace was adopted as the official Reading FC song in 2014 and we hear it belted out, several times, every time we go....

BLOG: Connection

17 August 201915 August 2021 / Becky Jones

Creative connection with a target audience is the holy grail of marketing campaigns yet it’s not always clear how ‘the vital connection is made’...

BLOG: Whippin’ Piccadilly

5 June 201915 August 2021 / Becky Jones

Northern band Gomez’s song about a student day out in Manchester coincided with me being a student at the University of Sheffield at the end of the 1990s...

BLOG: Tender

19 April 201915 August 2021 / Becky Jones

Good storytelling transports you to a place in time that evokes some kind of feeling. Tender was famously written by Damon Albarn at the time of his relationship break up...

BLOG: Disco down

6 April 201915 August 2021 / Becky Jones / Leave a comment

Having had the pleasure (and never a chore 😉) of organising events of various shapes and sizes by this point, the common denominator is that they take so much, largely unseen, effort...

BLOG: Don’t you (forget about me)

27 March 201915 August 2021 / Becky Jones

May 2018, and ‘don’t you forget about me’ was very much the plea being made by each company to its customer base in the weeks leading up to the implementation of GDPR...

BLOG: One day like this

16 March 201915 August 2021 / Becky Jones

The Phoenix Trail is a disused railway track converted to a shared use path for walkers and cyclists, connecting two market towns in the Chilterns...

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